Privacy Policy

Effective as of May 14, 2026

We at Yoga Joint Holdings, LLC ("Yoga Joint," "we," "us," or "our") created this Privacy Policy because we know that you care about how information you provide to us is used and shared. This Privacy Policy relates to the information collection and use practices of Yoga Joint in connection with our services (the "Services"), made available to you through our yoga studio Locations and online at theyogajoint.com (the "Site").

By visiting our Location or Site and/or using our Services, you are agreeing to the terms of this Privacy Policy.

What Information We Collect

Personal Information

We do not collect any personal information from you unless you voluntarily provide it to us. When you sign up to become a customer at a Location or through the Site, you will be asked to provide certain personal information, such as your first name, last name, email address, date of birth, mobile telephone number, SMS opt-in consent status and timestamp, emergency contact information, and class booking history. We refer to this collectively as "Personal Information."

Payment Information

Payment information (credit card data, billing address) is collected and processed by our PCI-compliant third-party payment processor and is not stored on our servers.

Usage Information

We automatically collect technical information when you visit the Site, including IP address, browser type, device type, pages viewed, referral source, and timestamps.

How We Use Your Information

We use Personal Information to:

SMS Opt-In Details

Mobile phone numbers are collected only when you voluntarily submit one of our forms (waitlist, founders rate, kickoff RSVP, event check-in, or quiz) and explicitly check the SMS opt-in checkbox(es) presented at the time of submission. The opt-in checkboxes are not pre-checked, are not required to submit the form, and are separated by message type.

Message types: Transactional (booking confirmations, account notifications, class reminders) and Promotional (offers, events, studio news). You may opt in to one, both, or neither.

Message frequency: Varies based on your activity and the streams you have opted in to. Typically fewer than 10 messages per month.

Message & data rates: Msg & data rates may apply. Yoga Joint is not responsible for carrier-imposed fees.

Carrier liability: Wireless carriers are not liable for delayed or undelivered messages.

Opt-out: Reply STOP at any time to any message to unsubscribe. Reply HELP for assistance. You may also email info@theyogajoint.com to be removed.

No Sharing of SMS Opt-In Data

No mobile information, including phone numbers and SMS opt-in consent, will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support of the services we provide (for example, SMS delivery providers acting on our behalf) is limited strictly to what is necessary to deliver the messages you have requested. Mobile opt-in data is never sold, rented, or transferred to outside parties for any purpose.

Cookies & Tracking Technologies

We use cookies, pixels, and similar technologies on the Site to operate, secure, and improve the Services. These include first-party cookies for session and preference management, and third-party tools such as Meta Pixel, Google Tag Manager, Google Analytics, and Mouseflow session replay for marketing attribution and product analytics.

You can control cookies through your browser settings. You can opt out of Meta advertising cookies at facebook.com/ads/preferences and Google advertising cookies at adssettings.google.com.

Data Security Practices

We protect Personal Information using industry-standard safeguards: TLS encryption for data in transit, encryption at rest in our managed database, access controls limiting Personal Information to authorized staff and processors, regular vulnerability monitoring, and routine review of our security posture. Payment information is processed by PCI-compliant third-party processors and is not stored on our servers.

We retain Personal Information only as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce our agreements.

Disclosure to Third Parties

We do not disclose Personal Information to third parties for their direct marketing purposes. We may share information with service providers who perform business functions on our behalf (hosting, payment processing, SMS delivery, email delivery, analytics) under contracts that limit their use of the data to those functions. We may disclose information when compelled by law (court orders, subpoenas) or when necessary to protect rights, property, or safety.

Your Rights

You have the following rights regarding your Personal Information:

To exercise any of these rights, email info@theyogajoint.com with the subject line "PRIVACY REQUEST".

Children's Privacy

We do not knowingly collect Personal Information from children under 18 without parental consent. If we learn we have collected such information without consent, we will delete it promptly.

Changes to This Privacy Policy

We may change this Privacy Policy from time to time and will post any changes on the Site as soon as they go into effect. Continued use of the Services after changes constitutes acceptance of the updated policy.

How to Contact Us

Questions about this Privacy Policy: email info@theyogajoint.com with "PRIVACY POLICY" in the subject line, or mail us at: Yoga Joint, 13621 NW 12th St #120, Sunrise, FL 33323.